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Old 1 November 2018, 15:05
Xdeth's Avatar
Xdeth Xdeth is offline
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A book by Robert Cialdini, geared solidly towards advertising and marketing but also very seminal to IO.

It's changed the way I hear things when I am unlucky enough to hear a politician or news opinioner. You will really start to pick up on the impact of not only presuasive imagery and backgrounds but also the way it works in human language alone. I can't hear anything anymore without picking it apart for clues, def read this the case studies alone are interesting as hell.
"First, decide who you would be. Then, do what you must do." -Epictetus
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Old 2 November 2018, 01:51
Expatmedic's Avatar
Expatmedic Expatmedic is offline
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I love Sociology.

One of my favorite classes was Persuasion, Argumentation and Debate.

95%+ of communication is non-verbal.

Thanks for the recommendation XDeth.
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